Morton Visuals photography blog
commercial / corporate photography and video
We have already discussed how lifestyle photography can benefit a company by giving them the opportunity for brand storytelling. If photos have that kind of marketing power, just imagine how beneficial video can be when raising brand awareness. While lifestyle Read More
According to a paper published in 2004 (revised in 2012), approximately 65% of people are visual learners. That means they need to see what they are learning about in order to fully understand it. This is why a teacher might Read More
Let’s face it — there’s nothing worse than a bland, soulless headshot. For a headshot to be successful, it should be memorable. And to be memorable, it needs to be filled with personality. At Morton Visuals, we believe that every Read More
Brand consistency is a crucial thing to consider for any business. Providing a consistent tone and image for your company helps your clients to place you and remember you. Plus, it makes you look professional and reliable — key for any company!
If you’re a business owner, you probably know that expansion is one of the most important goals to consider. However, while starting a business is hard, growing it can be even harder. In order to take the next steps with Read More
Company culture refers to the general feeling and ethos amongst a company’s employees. A strong company culture means that employees are all unified and they are clear in what the business stands for. The way employees feel about the business, Read More
Struggling to build brand engagement with your clients and customers? Discover how the right headshot photographer can transform the way customers view your brand and keep them coming back for more!